We help DTC ecommerce brands scale revenue through paid social, Google ads, email/sms marketing, influencer marketing, and smart strategy.

Give your digital
marketing performance a
kick in the ROAS.

Meet Kulin

Top 50 Most Influential Thought Leaders in DTC

DTC Magazine, 2021

You're in good company.

Hi, we're Kulin. koo•lin

We're a brand-first performance marketing agency that helps companies navigate and sustainably scale revenue in the ever-changing world of Ecommerce.

Why performance marketing?

Call it a complex, but the pressure of performance drives us. We love finding the perfect mix of media buying, storytelling and digital marketing - not just the ROI of a single channel - to achieve sustainable growth.

Why brand-first?

We've seen too many great companies, products, & services weakened with poor creative & brand experiences. It's an increasingly crucial element in digital marketing & we're proud to be one of the few digital marketing agencies with in-house design & creative strategy that allows us to approach problems with both an analytical & creative lens.

Why us?

When you partner with us, you’re leveraging the collective expertise of a passionate team of true e-commerce entrepreneurs, creatives and senior growth advisors that feels like a true extension of your team. You'll access our transparent reporting with live dashboards, enjoy easy communication & share aligned goals & KPIs.

“You are rockstars and anyone would be lucky to have you on their accounts. I know we are.”

Nicholas Broadley, Director of Growth, Pela Case

Start crushing your

growth goals.

Paid Social Advertising

Google Ads (Google Search, Shopping, YouTube)

Email & SMS Marketing

Performance Creative

Digital Strategy & Execution

Brand-first performance marketing with a smile.

Obsessed with growing your brand? So are we. Here are some of the areas we’ll focus on when you work with Kulin.

Paid Social Advertising

With a wholistic approach to our Paid Ads, we look at how they can lift your performance across all channels. We design a clear plan for scaling your account, plan which channels best relate to your brand, audience, and product - from Facebook, Instagram and TikTok to LinkedIn and Pinterest. Our work makes sure your paid channels are working their hardest for your brand.

Google Ads

Don’t sleep on Google Ads (Search, YouTube, Shopping). If Google is where your brand needs to be, we’ll strategize the right placement for your ads across these main channels. Then we’ll roll out your ads, monitor your ROAS, and tweak like a caffeinated Chihuahua until you’re where you need to be.

Email & SMS Marketing

We handle every aspect of your email and SMS programs to help you capture more qualified contacts, nurture more sales & retain more loyal customers that accelerate your lifetime value (LTV). Our goal is to help you continue profiting from your hard won customers.

Performance Creative

What’s a great digital strategy without great creative? (Spoiler: it doesn’t exist.) Every campaign we create for your DTC brand is built on high-performing creatives, including striking visuals & videos, compelling customer reviews, UGC, and more.

Influencer Marketing

Authentic branded content, made easy. We develop and execute influencer & user-generated-content marketing strategies based on your brand goals, helping you navigate the creator economy by connecting you with the top social influencers, micro-influencers and creators on the platforms that matter most for your brand.

What it's like to work with
Kulin.

STEP 0:

You decide you love us and MUST work with us. (It’s mutual.)

STEP 1:

We do an audit to figure out where we can have the biggest impact.

STEP 2:

We build a roadmap that drives us to those goals (with offroad tires in the trunk just in case life happens).

STEP 3:

Together, we build a flexible strategy and start drafting creatives.

STEP 4:

We lock in your ads, load ‘em into the platforms we’ve chosen, and pull the trigger.

STEP 5:

You concentrate on serving all your new customers while we review performance, adjust as needed, and keep crushing it.

Just some of what you’ll get from our work together.

Super detailed, real-time Google Data Studio dashboards.

We can pull out insights on your business and audience you probably didn’t even know existed. Yes, thank you, we’re thrilling at parties.

Regular, detailed review of performance results.

To get where you want to go, you need to know where you’ve been. We’re constantly reviewing key metrics and KPI’s to ensure we’re progressing every single month.

True Partnership

We’ve found that our most rewarding and successful engagements happen when we work as an extension of your team. That’s why we work with only a handful of DTC brands at a time.

Connect with Kulin

“Keeping ahead of trends and dispensing strategic wisdom in a space as wild and fast-moving as DTC isn’t easy, even if Kulin makes it look that way.”

DTC Magazine, Top 50 Most Influential People in DTC

We’ve been so happy with Kulin & the results that we’ve expanded our scope with them. We love working with Kulin and only wish we’d found them sooner.

Kevin Lee, Co-founder Immi

“Finally, a media team that’ll tell me how it is. No bullshit. No “hacks”. Just insights and practical solutions.”

Annie Mitchel, CEO, Bottleshot

“Kulin's suggestions have improved conversions by 134%!”

Ameet Khabra, Owner, Hop Skip Media

“Kulin's transparency, honesty, and willingness to help is only matched by their mastery of the FB Ads platform.”

Jess Bachman, Co-founder, FireTeam

“Kulin feels like an extension of our team. Clear communication, great platform knowledge and most importantly results.”

James Pointer, Founder, Melon Optics

“I trust Kulin deeply. With Kulin you get a true strategist, plus a tactician that has loads of experience. I recommend them highly.”

Andrew Foxwell, Co-Founder, Foxwell Digital

Kulin works with brand-forward DTC brands that are both established or ready to scale.

We're the right fit if...

You’re running a DTC brand that makes amazing products, and you’re ready to focus on profitable scale
You love it when your creative collaborators are TRULY partners
You’re interested in a true partner that takes a holistic approach to growing your brand
Your store's monthly revenue is above $100k and you want to continue growing

We're NOT the right fit if...

You’ve lost passion for your products (if you ever had it) or you’re angling for a quick buck
You don’t want human experts with ideas and plans and lungs — you want a joyless algorithm
You micro-manage or second-guess the experts you hire
You glorify hustle culture and have been burned out for so long, they call you the Great Fire of London